Lawyer for influencers & creator
How we protect you as an influencer & creator
We offer advice in various legal areas for influencers & creators, bloggers, and other social media brands. Some of these involve very specific legal issues or the drafting of contracts. As lawyers for influencers, we regularly deal with the following topics:
Model/photo release agreements
These often involve specific grants of rights of use in terms of content, space, or time, or the question of exclusivity. Labeling requirements, confidentiality, and liability issues should also be taken into account.
Advertising law
Influencers must ensure that they comply with the legal requirements for advertising and labeling. This includes the disclosure of paid partnerships, compliance with labeling requirements for sponsored content, and the avoidance of misleading advertising. Particular attention should be paid to the rulings of the Federal Court of Justice. Here we have an informative page on all questions relating to advertising labeling requirements.
Data protection
Personal data is often processed, whether from followers or partners. It is important to comply with applicable data protection laws, such as obtaining the necessary consent for data processing and ensuring appropriate security measures (GDPR).
Copyright
Influencers should ensure that they do not use copyrighted content without obtaining the necessary permissions or licenses. This applies in particular to the use of music, images, videos, or quotes from other people. Our law firm specializes in copyright law.
Agency and management contracts
When concluding such contracts, there are a number of pitfalls to be aware of that can have far-reaching consequences. These include contract terms, severance clauses, termination options, and the question of final decision-making rights.
Trademark law
Influencers should ensure that they do not infringe on the trademark rights of third parties, whether through the use of protected brand names, logos, or other protected marks. It is advisable to conduct your own trademark research before using or registering new brand names or logos. Here is a brief introduction to trademark law. Here you will find information on what needs to be considered when registering a trademark.
Beauty / Fashion / Music drops
These are common ways to get ahead financially. There are many legal issues to consider here, regardless of whether you are starting your own music label, planning to produce fashion samples abroad, or registering designs for beauty products.
Tax law
Influencers must properly pay taxes on their income from sponsorship deals, product placements, or other sources. It is advisable to find out about your tax obligations.
Are you active on social media, and are TikTok, Instagram, or YouTube your second home? If you have any legal questions, you can contact us at any time, and we will be happy to provide you with advice and assistance.
Advertising labeling on Instagram, TikTok, Snapchat, YouTube & Co
Would you like to know when exactly you have to add an “advertising label” to your posts, reels and stories on social media and when not? Are you still not quite sure about the exact details?
Would you like to avoid being approached by another influencer on competition law grounds and receiving an expensive warning letter? Or do you want to avoid being fined by one of the state media authorities?
In our article“Advertising labeling on social media”, we have compiled everything you need to know. Find out about the do’s and don’ts for your business activities on social media!
Click here for the article “Advertising labeling on Instagram”.
Lawyer for influencers & social media
Fashion influencers, beauty influencers, travel influencers, fitness influencers, gaming influencers, food influencers, tech influencers, lifestyle influencers, business and finance influencers